The Driving Out Harm programme encourages staff to make sure that their workplace is safe and that they put the safety of customers and colleagues first at all times.
The programme has been running since 2011 and is supported by training and internal marketing activity including posters, pledge cards, training booklets and brochures. It has its own brand for use at internal events and training programmes.
Every member of staff pledges to follow the Golden Rules of safety. There are role specific Golden Rules for different jobs.
For example, the Golden Rules for bus and coach drivers are as follows:
I will always:
- Put the safety of passengers first
- Be fit for work (no alcohol or drugs and fully rested)
- Check my vehicles and only drive if it is safe
- Drive safely and drive defensively
- Report all accidents, injuries and near misses
Each year we independently review the progress in implementing the Driving Out Harm programme. The recommendations of these annual reviews, conducted by Arthur D Little, are used to drive further improvements.
Following the review of 2013 activity, Richard Clarke, Director, Arthur D Little, said: "Driving Out Harm is an exemplar safety improvement programme, and has led to harm being halved in just two years. The leadership of safety from the Group Chief Executive is as strong and effective as we've seen anywhere and is transforming the culture of safety throughout the Group."