Our ambition is to be a trusted partner to the communities we serve.
Aim (the NX Difference)
To deliver our ambition we target:
- 1% of PBT invested in community activities every year; and
- stakeholder surveys demonstrating high trust scores.
Approach (the NX Promise)
Across the Group, we engage with the communities in which we operate in a number of ways. This takes the form of financial donations, gifts in kind or through employee volunteering. Each division has its own approach to community engagement which reflects local needs and priorities. A common theme is our support for young people -helping them to progress and succeed in life.
Aside from the specific initiatives we support, we recognise that our core activity - in providing great value multi-modal services - supports social mobility in the communities we serve.
Progress during the year
Despite the restrictions which Covid-19 imposed, we have continued in 2020 to progress community initiatives within the divisions.
In North America, we launched Partners Beyond the Bus which links each depot to support a local cause. Local teams are able to build a relationship with a cause which is relevant to them, and provide support through volunteering or fundraising. ALSA continued its partnership with the Integra Foundation which provides work experience placement leading to permanent jobs for people who are social excluded or have a disability. By 2020 we had provided employment for 40 people through this partnership.
In the UK, our partnership with The Prince’s Trust continues to support the development of young people. With Covid-19 changing how fundraising events took place, we switched our provision of coaches for the Trust’s Palace to Palace cycle ride to sponsorship of participant thank-you packs.
With Covid-19 creating specific needs to support vulnerable and shielding people, we mobilised our employees to provide assistance. In Spain, the UK and North America, vehicles were repurposed to provide transport for the health services and to make food deliveries. This support was publicly recognised and appreciated by many of our local stakeholders.